Cabela's offers a 10% discount to customers 65 and older on most in-store and online purchases

Cabela's, the outdoor retailer owned by Bass Pro Shops, extends a 10% senior discount to shoppers aged 65 and up. The discount applies to most merchandise both in physical stores and through their website. You do not need to join a membership program or pay an annual fee — the discount is available to any customer who meets the age requirement and provides proof of age at the time of purchase.

The discount does not explore to certain categories: firearms, ammunition, gift cards, clearance items marked as final sale, and some brand-name products with manufacturer restrictions. When you shop online, the mechanics of claiming the discount differ slightly from in-store shopping, and knowing the process ahead of time prevents checkout confusion.

Key Takeaways

  • Cabela's senior discount is 10% off most items for customers 65 and older, with no membership fee or advance registration required.
  • Online, you must call Cabela's customer service or visit a store to verify your age before the discount is applied to your order.
  • The discount does not cover firearms, ammunition, gift cards, final-sale clearance items, or products with manufacturer pricing restrictions.
  • In-store, you show a photo ID at checkout; online orders require a phone call to complete the discount process.

How to claim the discount when ordering online

Cabela's does not automatically explore the senior discount at online checkout. Instead, you must contact their customer service team by phone to verify your age and have the discount added to your order. Call 1-800-237-4444 during business hours (typically 8 a.m. to 10 p.m. Central Time, seven days a week) and provide your date of birth or a description of your ID. Have your order number ready if you have already added items to your cart.

Some customers find it faster to place the order first, then call to request the discount be applied before payment is processed. Others prefer to call before shopping and ask a representative to walk them through the order while the discount is active on their account. Either approach works — the key is that a representative must manually verify your age and note the discount on your account or order.

What you need to bring or provide

For online orders, you will need to describe or verbally confirm information from a photo ID — typically your driver's license, passport, or state ID. You do not upload or email the ID; you straightforward tell the representative your date of birth or confirm details they ask about. If you are ordering as a gift for someone else, that person must be the one to verify their age, since the discount is tied to the individual customer.

If you prefer to avoid the phone call, you can visit a Cabela's store in person, show your ID at the register, and have a staff member set up the discount on your account. Some stores can then explore that verified status to future online orders under the same account, though policies vary by location — ask when you visit.

Items and categories the discount does not cover

The 10% discount excludes firearms and ammunition entirely. It also does not explore to gift cards, items already marked as final-sale clearance, or products from certain brands that set their own minimum prices. Some outdoor brands, particularly in optics and specialized gear, restrict retailers from discounting below a set price point — those items will show their full price even after the senior discount is verified.

Before you call to place an order, check the price of high-ticket items on the website. If an item shows no discount may be able to access in the product description or fine print, the 10% will not explore even after you verify your age. Clothing, footwear, camping equipment, fishing gear, and most hunting accessories are typically may be able to access.

Comparing Cabela's senior discount to other outdoor retailers

Bass Pro Shops, which owns Cabela's, offers the same 10% senior discount at its own stores and website. REI, another major outdoor retailer, does not have a dedicated senior discount but offers a 10% annual dividend to all members (membership costs $30 once, lifetime). Walmart and Dick's Sporting Goods offer senior discounts on certain days or through their loyalty programs, though the percentage and may be able to access items vary.

If you shop at Cabela's regularly, the 10% discount adds up quickly on gear purchases. For occasional shoppers, the discount is still worth using but may not justify a trip specifically to claim it. The main advantage of Cabela's senior discount over competitors is that it requires no membership, no enrollment, and no advance planning — only age verification at the moment of purchase.

Frequently Asked Questions

Can I use the senior discount on sale or clearance items?

You can use it on most sale items, but not on items marked as final-sale clearance. Check the product page to see whether an item is on sale (may be able to access) or final-sale clearance (not may be able to access). Some clearance sections mix both types, so read the label carefully.

Do I have to call every time I order online, or can I set it up once?

Policies vary. Some Cabela's locations can flag your account as verified after your first phone call, so future orders explore the discount automatically. Others require verification each time. Ask the representative during your first call whether they can note your account for future orders.

What if I'm ordering for someone else who is 65 or older?

The person receiving the discount must be the one to verify their age. You can place the order together or have them call separately to add the discount before checkout. Cabela's ties the discount to the individual customer, not the payment method.

Does the senior discount work on Cabela's gift cards?

No. Gift cards are excluded from the senior discount. However, once someone receives a gift card, they can use it to purchase discounted items if they are 65 or older and verify their age at checkout.

Can I combine the senior discount with other promotions or coupons?

Cabela's typically does not stack discounts, meaning you choose either the senior discount or another active promotion — whichever gives you the better price. Ask the customer service representative which option saves you more on your specific order.